Research
qualitative & quantitative
social listening & media monitoring
content and network analysis
deep profile analysis
early warning systems
needs assessments
Strategic Communication
data-driven approach
data analysis
campaign design & implementation
reputation & risk management
stakeholder analysis
Implementation
from inception to delivery
our wide experience and connections in the field of research and communication allows us to design and implement research and strategic communications projects across the MENA region.
What Sets Us Apart From The Competition?
1.We are the technology and the research:
Streamlining procurement processes, minimizing downtime due to technical issues, and offering a direct communication with the project team without intermediary customer service steps.
2.Understanding Arabic Nuances:
Context aware.
3.Agile Methodology:
Customizing unique methodologies, setting the metrics and the platforms that serves specific needs, including Twitter, Whatsapp, Telegram, Instagram and Facebook.
4.Actively Listening:
Our data is analyzed daily, and alerts are sent for specific topics.
Innovations
Whatsapp Scraper: We have successfully developed and validated a methodology and technology for scraping data from WhatsApp groups, seamlessly integrating this data into our systems to analyze conversations.
Live Map: we have developed and tested a methodology and a technology of an interactive map that offers real-time mapping of national events with a focus on security, conflict, and important news stories. By collecting information from a diverse array of sources and presenting it geographically, we enable users to visualize where events are unfolding, grasp the regional context, and access historical data on specific incidents.
WASP: our latest innovation, designed to mimic artificial botnets, or "fake online colonies," to counteract the spread of misinformation. This tool is symbolic of our approach: creative, aggressive against misinformation, and always a step ahead in digital strategy.
We are very familiar with the following areas:
public opinion, misinformation, media literacy, PVE, humanitarian, emergency communications, policy advocacy, and campaigns for change.
We have has worked with
SOCIAL LISTENING?
SOCIAL LISTENING?
It allows us to capture the pulse of discussions about specific topics, shedding light on public sentiment and prevailing opinions.
It helps us delve into the dynamics of particular communities or echo chambers, revealing what messages are being circulated internally and the strategies behind them.
It enables the detection of offline events that are being discussed in less visible online spaces, providing insights into otherwise hidden activities.
It facilitates ongoing monitoring to identify and understand patterns of behavior or discourse over time, offering a deeper comprehension of evolving narratives.
